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WBBZ in Classic Ratings Battle with 2 Weak Stations

Publicity photo from The Dick Van Dyke Show. P...

Morey Amsterdam, Dick Van Dyke and Mary Tyler Moore

Perry Mason, Mary Tyler Moore and Dick Van Dyke want to clear up one of the final mysteries from the November sweeps: How did WBBZ, which airs classic shows, do?

The buzz is positive for Owner Phil Arno’s channel. WBBZ is no threat to the Big Four network affiliates. But according to Nielsen, WBBZ did almost as well during the 28-day ratings period as two other stations in the market that have been around longer and have more support from big pocket owners.

Quite frankly, this shocks me even if I got the information from a very reliable source.

For 24 hours a day, seven days a week, WBBZ averaged a .6 rating or six-tenths of a point during the November sweeps. That is one tenth of a point lower than WNLO-TV, Channel 23, and WNYO-TV, Channel 49.

WNLO is the sister station of WIVB-TV, Channel 4, and carries its highly-rated 10 O’Clock News and prime time programming from the CW Network.

WNYO-TV has the same owner as Fox affiliate WUTV, carries Channel 2’s 10 p.m. news on weekdays and some expensive, more recent syndicated programs.

After Wednesday’s report on Channel 2’s revising of its low-rated noon program with Bill O’Loughlin by adding Buffalo native and former Atlanta news reporter Kristy Mazurek, more details about the Dec. 19 changes have emerged.

Channel 2 General Manager Jim Toellner has confirmed the title of the debate show will be “2 Sides with Bill O’Loughlin and Kristy Mazurek.” He also cleared up the mystery of whether Lydia Dominick will remain involved. Toellner said Dominick will be part of the show as an interactive specialist who focuses on researching blogs, story comments and social media and will interact with viewers on the subject the debaters will address.

Late last week, Fox revealed its midseason schedule. Naturally, the biggie is the Jan. 18 and Jan. 19 premiere of “American Idol.” Fox has been promoting its return for weeks and may fear that Simon Cowell’s “The X-Factor” will impact the new “Idol” season negatively. For years, Fox  smartly rejected the idea of doing two “Idols” every season. But “X-Factor” sort of does that. Cowell’s show does much better nationally than it does locally and has been renewed for another season.
My favorite Fox pilot, J.J. Abrams’ “Alcatraz,” has a two-hour premiere on Jan. 16 and a week later will air on Mondays after “House.” Jorge Garcia of “Lost” and Sam Neill of “Jurassic Park” are two of the stars of the series that a Fox release says is about “an unique team investigating the shocking reappearance of notorious prisoners 50 years after they vanished.” The first hour available to critics over the summer was pretty creepy and very involving.

Kiefer Sutherland of “24” fame also returns in a kinder, gentler role in “Touch,” playing a single father that a Fox release says is “haunted by his inability to connect to his 11-year intelligent son. But everything changes when he discovers his son possesses the gift of staggering genius – the ability to see things than no one else can and the patterns that connect seemingly unrelated events.” Sounds, well, touching. The series from Tim Kring of “Heroes” has a sneak preview on Jan. 25 before its official series premiere on March 19.

Reminder: A sneak preview of David Milch’s next HBO series, “Luck,” set in the horse racing world, airs Sunday after the season finale of “Boardwalk Empire.” I’ve been told that one horse racing fan wrote on Twitter that HBO has to be high on the series because it plans to send critics DVDs of all the episodes before its official Jan. 29 premiere. If HBO is high on the series, that isn’t the reason. It often sends critics multiple episodes of new series.

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4 responses to "WBBZ in Classic Ratings Battle with 2 Weak Stations"

  1. Pergy's friend says:

    Hey inquiring minds want to know where Amelia Segal has been the past two mornings on Wake Up with Mike Cejka returning to his old post?

  2. Tina says:

    Probably on assignment. Poor Mike, how embarrassing for him to be the fill in after being there for 20 years to a girl who has only been there for about a year. He should bail, he deserves better,

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