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Mychajliw Replacing O’Loughlin on Ch.2

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Bill O’Loughlin is out, Stefan Mychajliw is in on Channel 2’s daily  noon debate show, which will have the more alliterative name of “2 Sides with (Kristy) Mazurek and Mychajliw.”

According to sources, the NBC affiliate is expected to announce the switch Friday and it will take place on Monday. The same sources say that O’Loughlin prefers to work alone as he had when he worked in radio, when the TV show started in late night and when it continued at noon this fall before Mazurek came aboard to try and spark debate and spike ratings.

The station also is expected to announce Friday that its 10 p.m. news program on WNYO-TV anchored by former Channel 4 anchor reporter Melissa Holmes will have a new format and be renamed “Ten at 10” when it premieres on Monday.

First things first. Mychajliw is returning to Channel 2, where he was an aggressive reporter  before making a switch to public relations and continuing to get plenty of TV time as the spokesman for former Buffalo Schools Superintendent James Williams.

The station was impressed by Mychajliw’s recent guest appearance on the noon show with Mazurek. He clearly is a much stronger television personality than O’Loughlin, who basically was a radio performer doing TV.

While journalists are expected to avoid partisan politics, Mychajliw’s political leanings became an open book after he left Channel 2. He recently worked on Republican Chris Collins’ losing re-election campaign for county executive.

The Syracuse University graduate is co-founder of Profit Media Group, a public relations firm that specializes in crisis communications, media training for businesses and marketing services.

Mychajliw will now have a daily debate with Mazurek, a former news anchor and investigative reporter whose politics also are on an open book. She is a member of the Erie County Democratic Committee and Democratic campaign coordinator.

Now on to the new 10 p.m. newscast that debuts Monday, three days before the start of the February sweeps.

The format switch will make Channel 2’s 10 o’clock news potentially  look much different than Channel 4’s 10 O’Clock News on WNLO-TV, which has two to three times the audience  as Channel 2’s newscast at that hour.

Holmes will anchor a newscast that will deliver the 10 biggest stories that effect Western New Yorkers and then allow viewers to decide which  stories are the most important and interact socially about them.

Of course, getting 10 big stories a day won’t be easy in a market as small as Buffalo. I guess we’ll have to see how the social networks will be involved  to totally understand the new concept.

Channel 4 also will have a new look on its 10 p.m. newscast on WNLO-TV next week. The station announced today that new anchor hire Diana Fairbanks will make her debut at 5:30 p.m. and 10 p.m. on Monday. The station also is expected to unveil a new high definition set.

pergament@msn.com

 

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11 responses to "Mychajliw Replacing O’Loughlin on Ch.2"

  1. rob says:

    I see Buffalos most obnoxious reporter is back on the air. Isn’t it a conflict of interest to own a public media relations group, be a paid spokesman for places like the Niagara SPCA, yet he gets a forum for a TV show? It sounds like a giant infomercial to me.

  2. Bob says:

    Mazurek – oh Mazurek.
    Hopefully in 2 weeks it will be Mychajliw and anyone else.
    She is just bad bad bad in this gig.

  3. Gman says:

    Bill who??????

  4. Pergy's friend says:

    Time to ask the proverbial question: Will Lydia Dominick still be on the show?

  5. Rob says:

    Some notes while wondering what happened to Miranda Dunne:

    Is it me or does Bill O’Loughin seem to have issues working with people? Women in particular. He was very condescending when he worked for the Amherst Town Board, got into a snit with WECK and a female anchor as well, then his clear uncomfort working with two women on GRZ. Sad thing is I wish he would get back into radio since the only local talk show in the am is that windbag on WBEN.

  6. So I open up the Buffalo News web site, and lo and behold, what do I find?

    Jane Kwiatkowksi pretty much ripped off your entire article.
    http://www.buffalonews.com/entertainment/gusto/television/article716943.ece

  7. Tom says:

    The Ten @ 10 was actually a nice change for WGRZ. It was a fresh format in my opinion and high energy. Melissa Holmes also did a great job. They may have a winner here with the change. However, they have to add a 10pm show on the weekends to close the gap.

    I was surprised to not see Diana Fairbanks on 4 for the 5:30 show or the 10pm show on 23.

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